5 Easy Ways to Make Your Blog Your Portfolio
A blog can serve a lot of functions. For some, it’s an online diary where they update people with the personal bits of their life by sharing photos and stories they encounter on a daily basis. For others, it can be a place where they post information they find useful. But blogs can serve a bigger function and one of them is being a portfolio.
In this modern age, creatives need to have a digital portfolio which they can show to potential employers. Having a good online presence is a way to make connections and attract opportunities. Managing a blog is a great way to do it. But if you want to use your blog for employment advantages, then treating it as an online portfolio is the best way to go at it.
However, maintaining the quality of your blog is a priority. You can’t just write whatever and think it’s enough to impress employers. If you want your blog to open doors of good fortune for you, then how about you try the following blogging tips:
1. Go for a theme and stick to it.
By theme, it actually means theme of the content and not the layout. This is the easy part. You just have to choose which skill you want to highlight in your blog. If you’re an illustrator, you can post works of other people that inspired you, but more importantly, you can post your past and current works. Don’t just randomly throw in a personal post. Though some find it difficult to separate such from their blog, it’s best kept somewhere else. If you really feel the need to have a personal blog, then create a different one for it.
If you’re a multi-talented artist, then make sure that your blog is organized. Having a good categorization system can help viewers choose what they want to see. Some are in it for the websites you design, while other simply want to read your essays.
2. Write quality posts, and proofread profusely.
If you’re a writer, then this should be a given. If you can’t even write a decent blog post, then how can you convince your readers that you’re a credible writer? How can you entice them to read further and to click the next page? You can, of course, whip up something in an instant, but make sure that it’s worth reading.
This works even for non-writers. Just because writing isn’t what your portfolio’s for, it can still turn off potential employers if every sentence is marred with grammatical errors. Before clicking the publish button, proofread your work. If editing is your weakness, there are tons editing tools online that can help you improve your grammar and syntax. It may seem like a nuance, but it pays off.
3. Show not just your works but your work habits.
This can best be applied for those who actually considers their blog as a sub-page of their portfolios. But even if the blog is the portfolio itself, it can interest readers to know in detail your unique creative process. It’s different for everyone, but a person’s work ethics can be a deciding factor for trust. Unless you do a terrible job at maintaining a good work schedule or following up on deadlines, this may be a good bad idea. However, it can be a good way for you to start.
Oftentimes, you only show to the world the final product of your work. In posts about your work habits and thought process, you can show the pre- and post-production. Post photos of your workstation and even the tools you use in making your project. If it’s a web design, then showing screencaps of initial and succeeding design plans can interest them. This can also be a good way to tell readers that a new work is coming up, and they should watch out for it.
4. Choose or create a visually-pleasing suitable design.
For best results, or to even expect a result, make sure that your blog design is visually-pleasing to readers. Do away with overly tacky designs. The font size must be just right. Not too small, not too big. There are many free themes on blogging platforms, and you just have to choose the best one to represent your skills.
The key to having a good web design is knowing how to best present your body of work. If your blog focuses on essays or short stories, then choose a theme that’s simple and won’t distract readers when reading. If you’re a photographer, then go for designs that can help visitors view your photos in a slide show. But of course, just posting it normally is fine, too, as long as the photos still take the primary focus in the page.
5. Create a sub-page for all your best works.
The best way to present your best works is by having a sub-page solely for it. Here, you can screencap your articles published in prestigious sites, or just list down the links where it got published. Here, you can create galleries of your illustrations and make sure that it’s a standout. Employers are often looking for your best work, and by having this page, you help them easily get to know your style.
Blogging has many functions, and it’s up to you to choose whether you can use it as an advantage or a mere distraction.
About the author: Paige Donahue is a passionate essay writer who dreams of getting her works compiled in a book someday. Recently, she’s trying out poetry but has yet to get a hang of it.